Vivo Launches Y31 and Y31 Pro 5G Smartphones in India: Specs, Prices, and Features

Vivo has launched two new mid-range smartphones in its popular Y-series, the Vivo Y31 and Vivo Y31 Pro 5G, targeting budget-conscious buyers in India. Priced around ₹15,000 to ₹21,000, these devices will compete with popular models like the Realme P3 and OnePlus Nord CE 5. The launch marks a strategic move by Vivo to strengthen its presence in the growing mid-range segment.

The Vivo Y31 comes in two variants: 4GB RAM with 128GB storage priced at ₹14,999, and 6GB RAM with 128GB storage at ₹16,499. Sporting a 6.68-inch HD+ LCD display with 120Hz refresh rate and built to withstand water and dust with IP68/IP69 ratings, the device runs on the Snapdragon 4 Gen 2 chipset. It features a 50MP primary camera, 8MP front selfie shooter, and packs a 6,500mAh battery with 44W fast charging.

Meanwhile, the Vivo Y31 Pro 5G is offered in 8GB RAM variants with 128GB and 256GB storage priced at ₹18,999 and ₹20,999 respectively. It boasts a larger 6.72-inch Full HD+ display with 120Hz refresh rate and 1050 nits peak brightness. Powered by the MediaTek Dimensity 7300 processor, the phone is equipped with a 50MP primary camera with a 2MP secondary sensor and an 8MP front camera.

Both devices come with attractive color options—Rose Red and Diamond Green for the Y31, Mocha Brown and Dreamy White for the Y31 Pro—and are available on Flipkart, Vivo’s official website, and major retail outlets. The company is also offering instant bank discounts of up to ₹1,500 on select card payments.

With competitive features, strong battery life, and affordable pricing, Vivo aims to capture the attention of young users and mid-range buyers looking for value-packed smartphones. These new launches reaffirm Vivo’s commitment to catering to diverse consumer needs across India’s expanding smartphone market.