Political Campaign Songs Make a Comeback During Hyderabad Ganesh Immersion Processions

Political campaign songs have once again become a prominent part of the Ganesh immersion processions in Hyderabad, drawing the attention of thousands of devotees and onlookers. Tracks that were widely used during election campaigns are now being played from DJ vehicles and sound systems accompanying Ganesh idols, adding a different flavour to this year’s celebrations.

Several songs associated with different political parties could be heard across major immersion routes, particularly where large Ganesh processions were taking place. Young participants were seen dancing to these tracks, while many videos of the celebrations quickly spread across social media platforms. The trend has revived a familiar cultural and political element that has been witnessed during previous festival seasons as well.

Observers say these songs have moved beyond election campaigns and are now being played during public celebrations because of their popularity and energetic beats. While the music has become a crowd-puller during the festivities, the focus of the celebrations has remained on the peaceful conduct of the Ganesh immersion processions across Hyderabad.